Good writing makes you think
Great storytelling, also, makes you feel

I support Businesses & Thought Leaders
with High Stakes Storytelling

Case
Studies

Writing that draws insight from multiple perspectives to tell stories that achieve a leadership/thought leader communication goal.

Coffee Table Books

Writing that marries information with emotion to tell pithy impactful stories that organizations want to tell

PowerPoint Storytelling

Applying the tenets of storytelling to create impactful powerpoint decks to critical internal and external stakeholders

Execution Strategy

Execution support for Narrative Strategy engagements to deliver all core content that reflects the narrative

I support Businesses & Thought Leaders
with High Stakes Storytelling

Case
Studies

Writing that draws insight from multiple perspectives to tell stories that achieve a leadership/thought leader communication goal.

Coffee Table Books

Writing that marries information with emotion to tell pithy impactful stories that organizations want to tell

PowerPoint Storytelling

Applying the tenets of storytelling to create impactful powerpoint decks to critical internal and external stakeholders

Execution Strategy

Execution support for Narrative Strategy engagements to deliver all core content that reflects the narrative

The 5 Markers of
High-Stakes Storytelling

If you are confused about content writing vs storytelling.
You might want to read this blog first.
Communicates to Important Stakeholders

High Stakes communication is where failure is not an option. You may be addressing extremely important stakeholders such as CEOs, investors, or high-profile clients.

In these situations, the cost of getting it wrong is simply too high to rely on AI-generated content like ChatGPT.

Achieves Specific Business Outcomes

High Stakes communication is designed to achieve specific business goals.

Whether you are aiming to win a significant business deal, secure investment from your investors, or effectively communicate your company’s culture to new team members, the outcome must be targeted and impactful.

Makes Sense of Information and Insights

Often, information and insights are scattered—still residing in people’s minds or in multiple sources.

High Stakes Storytelling requires someone skilled at extracting this dispersed information through conversations and other sources, then articulating it into a cohesive narrative.

Grasps Complexity and Simplifies It

Frequently, the subject matter is complex but must be communicated in a way that’s easy to understand.

This demands the ability to quickly dive into technical or detailed information, grasp it, and simplify it for your target audience.

Requires Speed and Agility
High Stakes communication often operates under tight timelines, necessitating a writer who can deliver high-quality work with both speed and agility.

My Credentials

8000+ Hours of Writing Experience

Extensive experience in crafting impactful stories, content and narratives.

MBA from IIM Ahmedabad

Enhanced by 25 years of diverse professional experience across industries.

Multiple Viral LinkedIn Posts

Proven track record of creating engaging and widely shared online content.

High-Stakes Storytelling

Delivered strategic narratives for organizations like LEAD Schools, BFL, BFSL and BALIC.

Trained at Oxford, UPenn and Duarte

Advanced storytelling training from prestigious institutions and platforms.

25 Years of Business Expertise

Deep understanding of complex business challenges and communication strategies.

My Why

Why Choose Me?

Because I Love What I Do

I founded Build My Story out of a pure love for crafting narratives. No big strategy—just passion.

Now, making complex ideas clear and compelling has become second nature to me.

1

Because I'm Not Just Good—I'm Excellent at It

Great writing is like an iceberg; the visible words reflect years of honing clarity and precision.

Beneath each sentence lies depth, crafted from experience and skill.

2

Because I Am Agile

I carefully select projects, focusing on one at a time. This approach ensures I give you my full attention, delivering work with speed and dedication.
3

Because I Understand Business Intimately

Having held diverse roles and now working as a coach, I’ve seen a range of industries.

This experience allows me to communicate effectively across sectors, making complex ideas impactful.

4

Testimonial

Clients that are Content!

“Shweta worked on creating case studies for us. Her strong listening skills, ability to work with complex data and nuances of a business, and her willingness to accept and incorporate feedback were impressive. I particularly liked her ability to transform complex information into a compelling and engaging story. The case studies produced were of exceptional quality and were highly valued by the leadership team.”

Prashant Sindal POC – HRBP, Bajaj Financial Services

"As an entrepreneur, writing isn’t my strength, but I wanted to share my story and the LEAD story on our blog. Shweta made it so easy. She asked thoughtful questions to understand the details and captured my voice perfectly. The narrative she crafted was spot-on, and I hardly needed to make any changes. She really understood my vision and brought it to life. Working with her was a great experience."

Smita Deorah Co-founder, LEAD Group

“I needed help converting my ideas into an engaging story, so I turned to Shweta for help. Shweta did a phenomenal job understanding exactly what I wanted to convey, and converting it into an inspiring message. She even went out of her way to do research on the topic, something I did not expect out of this particular engagement. I look forward to working with Shweta again. Meanwhile, if you want your ideas to come alive, get in touch with Shweta, you will not be disappointed.”

Pramod Kunju Data Guru
View more

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